Talking technology at Seawork
Seawork 2019 is shaping up to be a must-see event for anybody with an interest in new technology for safe and sustainable marine operations. Hundreds of companies from Britain and around the world will be showcasing new hardware and software for ships and workboats at this year’s show, creating a unique opportunity for vessel operators to connect with potential suppliers
Specialist maritime communications agency Saltwater Stone has a long history of involvement with Seawork International and is the official sponsor of the event’s press office. According to Saul Trewern, Saltwater Stone’s Director of PR, Seawork 2019 is a huge opportunity for technology developers and suppliers. But, with so many companies bringing new innovations for improved safety and utility at sea, being heard among the noise can be a challenge in itself.
"All areas of the maritime industry face new regulatory, environmental and economic challenges, making operational technology, digital transformation, smart shipping, autonomous vessels and Maritime 4.0 the hot topics of today," said Saul. "This makes it challenging to ensure that your solutions stand out from the crowd."
Working with influential clients such as global ship technology developer Kongsberg Maritime as well as Intellian and Marlink, two of the leading innovators enabling broadband connectivity at sea, Saltwater Stone contributes to the industry conversations that lead to positive transformation in commercial marine operations. The company reports a significant growth in demand for knowledgeable and thought-provoking technical content.
"The requirement for diverse user-focused technology content continues to grow as our commercial maritime and offshore client base takes on new challenges to help marine operations become more environmentally friendly and sustainable," adds Saul. "While advertising, sponsorships and editorial all play a part in communicating new developments and driving sales, earned coverage can be a more powerful call to action, but only if you are able to clearly show how a potential customer will benefit."
The Saltwater Stone team will be available for informal meetings throughout the show. To arrange an appointment see www.saltwater-stone.com or call: +44 (0)1202 669244.